Aram Zucker-Scharff

EBooks may be on the rise but they have a major flaw. Their greatest obstacle is that they function like paper books, but that’s not how we read. I don’t know why it is that most eBook reading software now insists on using a pages metaphor. We had been forced into a certain format by the requirements of the […]

Related posts:

1. Brick-and-mortar bookstores have a future. It’s mobile.
2. What would you want in a Kindle app?
3. Hello and Welcome

If you’re a journalism student, you’ve heard that you need to become a brand, but what does that entail? What makes a personal brand? Personal branding has become a byword among journalists. Most professionals won’t work for one news outlet their entire lives, nor is that something they want. Personal brands have provided journalists with a cushion, […]

Related posts:

1. Putting the I in Journalism
2. Online ID Calculator
3. Old vs New Media – Creative Commons, Wikipeidia and Post Scraping – What is Grand Theft Content?

I’m thinking for Fridays I need to do something different. Perhaps put out a few quick ideas, pulling on previous posts. I’m going to give it a try today and you should tell me what you think down in the comments. The idea is this synthesis post. Since I’m trying to build new ideas that […]

Related posts:

1. Brick-and-mortar bookstores have a future. It’s mobile.
2. 4 Step Social Media Strategy – MEGA [Re-post]
3. Expanding your narrative with parallels [Narrative Artifacts: 3 of 4]

I’ve been thinking of how to engage more of a participant’s senses as they read printed content. I’d really like to figure out a way to go beyond the standard tricks or video clips and animated text. If you are not familiar with the term, a music cue is the use of sound, usually musical, to signal a performer […]

Related posts:

1. Story arcs beyond TV [Thinking]
2. Old vs New Media – Creative Commons, Wikipeidia and Post Scraping – What is Grand Theft Content?
3. Remix Project [Assignment]