Aram Zucker-Scharff

If you came to this post from my Facebook you’ve been participating in a little not-so-scientific experiment on my behalf. For most of the month of January almost all of my Facebook shares have passed through a new site I set up with WordPress and PressForward. On Chronoto.pe I archive a copy of everything I’ve read […]

Code to escape WordPress strings for Google Analytics. :

A Quick Template Tag to create Google Analytics Event Tracking on links. Built on behalf of CFO Publishing. 

I don’t really see anyone doing this in a way that guarantees completely safe strings for event tracking or custom variables. I think this way does, especially for strings with quote marks in them, which could be nasty. Thoughts?

Entrepreneurs are often told to fail quickly, but when you’re a writer, your primary product is content. What can you do to build the same mentality into written text? When start-ups seek to fail frequently, they’re really aiming to try new things and to not be afraid to throw out what doesn’t work. If you publish often, the same mentality […]

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