Meanwhile you’re cutting your cord, Netflix-ing or stealing Mad Men, and doing everything else in your power to not know Johnnie Walker ads star Christina Hendricks.
“Apple’s “tell them what to believe” PR strategy has worked incredibly well for years. But it has also created tensions between the company and the people who cover it, as well as within Apple itself.”
Nathalie Tadena in The Wall Street Journal: Magna Global cut its forecast for U.S. advertising revenue growth this year to 5.1% from 6% on Tuesday, because ad spending the first half of the year was weaker than expected. But the Interpublic-owned media buying and research firm expects the ad mar…
This PSA from the Internet Advertising Bureau, created by illustrator Dominic Owen and animator Will Samuel, is an essential form of modern literacy: A kid’s guide to how internet ads work.
Then again, the very necessity for such warnings demonstrates that the concept of ad-supported media isn’t, at the end of the day, in the public interest. As soon as we deem something a “necessary evil”perilous enough to warrant a PSA for our children, we also implicitly acknowledge the “evil” part.